Google had come to offer centralized profile features to its users in December 2007 which gave them an option to set up an online profile which was public and included shorts bios and links to their personal websites. Now, these profiles were for the most part invisible until they were incorporated into search results by Google, i.e. the Google profile of a person would show up as a result if you Googled his or her name. This made the Google profile a bit more relevant and meaningful; however one of the main drawbacks that still remained and kept it from becoming as popular as the other more used social services is that these profiles were downright ugly to behold.
When a profile set up in the current design is opened, you see a very ill-organized splatter of links and widgets along with a bio and even a map. The problem isn’t that they are difficult to comprehend, it just doesn’t look or feel as personal and well organized to be social as users have come to expect from using the likes of Facebook and Twitter. However, this seems to be up for an overhaul as Google gears up to change all of it.
Google has announced through a post on its Google Social Web Blog that the Google profiles are going to get a major revamp and a big facelift. If the pictures and screenshots released by the company are to be believed, it is evident that Google is going with the more tried and tested way of organization as used in the other popular social networking sites. The profile pictures and user names appear more prominent and the content appears broken up in separate sections in the bottom part. Yes, it might not be an exact rip off from Facebook and is not guaranteed to give Google the same success that the former has achieved in the social networking market, it however, will most certainly be an improvement over the current setup and a positive one nonetheless.