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Ubisoft wants a Wii U price drop, still optimistic sales will improve

Ubisoft wants a Wii U price drop, still optimistic sales will improve

Michael Lacerna 07 Mar

The Wii U hasn’t exactly matched the explosive popularity of Nintendo’s previous home console, and while Ubisoft remains one of the system’s biggest third party supporters, an exec from the company says that he thinks Nintendo should drop the price of their newest system in order to help the software sell better.

“I think Nintendo has said that the Wii U sales in general were below expectations originally and the software tie-in ratio is also stable, so I think that when less machines sell, less games sell,” Ubisoft executive director Alaine Corre explained in an interview with Edge. “We always want the hardware to be at a low price because we want as many fans as possible to afford to buy our games, so that’s for sure. We think that Wii U will find its public at some point. Some were expecting sales to be quicker but we are optimistic.”

Corre said that Ubisoft still plans to give their full support to the Wii U despite its lackluster launch performance.

Ubisoft recently announced that the previously Wii U exclusive Rayman Legends was being reworked as a multiplatform release. Ubisoft continues to assert that the decision to port the game over to the Xbox 360 and PS3 wasn’t a reaction to the Wii U’s sales, but rather a concession to fans who wanted the game on other systems, since the original Rayman Origins was also a multiplatform release. Despite the loss of an exclusive title, Ubisoft and Nintendo are still on very friendly terms, as both companies announced last month that Ubisoft’s polarizing Wii U launch title ZombiU will now be sold as a bundle with the system.

Source: Edge Online

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