The sticking point for many consumers when the Windows Phone was released happened to be the lack of custom ringtones. Everyone loves to express themselves in some fashion and this is a feature available in every smartphone available except the Windows Phone. Microsoft heard the cries of many and is going to make sure consumers get what they want, but with some pretty high restrictions.
The tones can be installed using the Zune software and require the following elements:
- 39 seconds or shorter
- smaller than 1 megabyte (MB)
- saved in MP3 or WMA format
- not copy-protected (i.e. DRM free)
Windows Phone Mango also include 9 new native ringtones.
Microsoft also hopes this will prompt app-makers to create many ringtone apps as well as other sound-based applications that allow for custom ringtone integration.
There is no word on exactly how the 39 second rule will be imposed, whether through user editing or software-based auto editing in the Zune. What do you guys think, are these restrictions fair or a bit over the top?